CompartidoEl 23/11/22 por Comillas
Artículo

Exploring commitment in peer-to-peer exchanges: the case
of timebanks

tipo de documento semantico ckh_publication

Ficheros

Exploring commitment in peer to peer exchanges the case of timebanks.pdf
Tamaño 1980762
Formato Adobe PDF
Fecha de publicación 05/05/2016
Autor
Valor Martínez, Carmen
Papaoikonomou, Eleni
Fuente Revista: Journal of Marketing Management, Periodo: 1, Volumen: 32, Número: 13-14, Página inicial: 1333, Página final: 1358
Estado info:eu-repo/semantics/publishedVersion

Resumen

Idioma es-ES
Resumen

Despite the growing trend of peer-to-peer (P2P) exchanges, there is a lack of studies that examine the determinants of the relationship between exchanging partners and the role of commitment in particular. This is especially necessary as P2P exchanges enact a different type of reciprocity from that of business-to-consumers . Thus exploring P2P exchanges allows a better understanding of the drivers of commitment and the relationship of commitment with reciprocity. This qualitative and exploratory study examines the case of Timebanks (TBs). Drawing from forty in-depth interviews with TB managers and users along with participant observation, this study finds that commitment is a complex and multidimensional construct that may vary drastically depending on the distinct foci of commitment, the dual roles that users perform (as providers or as recipients), the type of exchange system and the notion of reciprocity underlying the exchange system.

Idioma en-GB
Resumen

Despite the growing trend of peer-to-peer (P2P) exchanges, there is a lack of studies that examine the determinants of the relationship between exchanging partners and the role of commitment in particular. This is especially necessary as P2P exchanges enact a different type of reciprocity from that of business-to-consumers . Thus exploring P2P exchanges allows a better understanding of the drivers of commitment and the relationship of commitment with reciprocity. This qualitative and exploratory study examines the case of Timebanks (TBs). Drawing from forty in-depth interviews with TB managers and users along with participant observation, this study finds that commitment is a complex and multidimensional construct that may vary drastically depending on the distinct foci of commitment, the dual roles that users perform (as providers or as recipients), the type of exchange system and the notion of reciprocity underlying the exchange system.

Grupos de investigación y líneas temáticas Empresa, economía y sostenibilidad (E-SOST)

Palabras clave

Tipo de archivo application/pdf
Idioma en-GB
Tipo de acceso info:eu-repo/semantics/restrictedAccess
Fecha de modificacion 24/02/2017
Fecha de disponibilidad 06/05/2016
fecha de alta 06/05/2016

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